Lead Gen Layer is part of the Elavix lead-generation experience. See current plan details before subscribing.
ASSESSMENT EXPERIENCE · ILLUSTRATIVE PREVIEW
Business Growth Check-In Step 3 of 15
What would you most like to improve right now?
○ Finding more qualified prospects
● Improving follow-up consistency
○ Strengthening my online presence
What happens next?Responses help shape a more relevant business conversation.
Illustration only. Replace with real v4.0 assessment screens before launch.
Expose. Involve. Upgrade.
A proven, purposeful way to turn initial curiosity into a more informed conversation—not simply another contact form.
EXPOSE: A compelling page invites prospects to discover an offer relevant to them.
INVOLVE: They participate in a structured 15-question assessment to compare their current reality with their desired outcome.
UPGRADE: They immediately see their readiness score and receive a personalized PDF report by email, with one of up to three score-based next steps selected by the assessment owner.
The prospect understands where they stand. The business receives better context before the next conversation.
Beyond the basic inquiry form
Better context. Better conversations.
Names and email addresses are helpful. Understanding what someone hopes to accomplish is far more useful.
01
Ask with purpose
Guide prospects through questions connected to their needs, challenges, and priorities.
02
Recognize readiness
Use their answers to understand where they are and what kind of support may be appropriate.
03
Continue with context
Approach the follow-up conversation with something more meaningful than a name on a list.
The assessment journey
From a question to a clearer next step.
The Lead Gen Layer uses a guided assessment experience to help prospects reflect on their business needs. The responses can provide a stronger starting point for the next conversation.
01
Invite the prospectShare a relevant assessment experience through your Elavix presence or campaign.
02
Gather meaningful responsesUse guided questions to explore priorities and challenges.
03
Understand the resultsPresent a clear summary and identify a suitable next conversation.
Connect. Capture. Convert.
Invitation Give people a reason to engage
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Lead Gen Layer Ask guided questions and capture context
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Connected follow-up Use what you learn to continue the relationship
A result worth discussing
Help prospects understand where they stand.
A thoughtful assessment should give someone value in return for their time—not just collect another lead.
Our Lead Gen Layer is designed around a guided business-growth assessment with questions and a results experience.
Clearer follow-up can help promising conversations continue.
Part of a connected system
The assessment is a starting point—not another disconnected tool.
Lead Gen Layer is part of a broader Elavix approach that includes lead capture, prospect information, and relationship management. Businesses can begin with the tools they need and expand when appropriate.
Lead Gen Layer is an interactive prospect journey built around Expose, Involve and Upgrade. After an engaging introduction, prospects answer 15 purposeful questions, see an AI-generated readiness score immediately and receive a personalized PDF report. The assessment helps both the prospect and your business understand readiness and choose a meaningful next step. Up to three score-based calls to action can be configured.
Is this the same as a basic contact form?+
No. A basic form captures contact details or an inquiry. The Lead Gen Layer uses guided questions to gather more context about what a prospect hopes to achieve.
Where do assessment responses go?+
When an assessment is completed, the prospect sees an AI-generated readiness score and report immediately. A PDF report is emailed to the prospect with the assessment owner’s contact information; the owner also receives a copy, and the report is stored in Orbit CRM for later retrieval.
Do I need to build a new website first?+
The Lead Gen Growth Stack is a separate starting point from the Website Builder Growth Stack. Review the current subscription inclusions to choose what fits your needs.
Can Elavix help me get started?+
Guided resources and optional paid professional implementation may be available, with scope agreed separately.
Connect. Capture. Convert.
Turn better questions into better business conversations.
Start with a meaningful assessment and give your next prospect conversation a stronger foundation.